Case Studies

Chair Airlines – Switzerland’s Youngest Air Carrier

Arising from former carrier Germania Flug AG, Chair Airlines is the new, fresh Swiss airline for attractively-priced city trips and holiday flights. We have developed the entire new brand identity and appearance from fleet design across to image communication.

The Sanitas Health Forecast 2023 – This is Your Energy

For the fourth time in a row, the Sanitas Health Forecast takes a look at the health of the future. Under the title "This is Your Energy", trends, data and facts revolve around the personal energy transition in the area of health, with in-depth looks at the senses, movement and pain.

Porsche Switzerland – Brand Campaign «Be one of us»

The new brand campaign for Porsche Switzerland expresses a complete attitude to life. Centred around two stylish rebels, the campaign succeeds in appealing to anyone who pulls out all the stops in pursuit of their dreams, who always follows their instincts and passions, and is not afraid of contact.

From gastronomy to financial services, through to luxury goods: We advise companies and support brands from a diversity of industries. A selection of our case studies is presented in the following.

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Culinary journeys

Bauernschänke, a renowned name in the culinary scene, epitomizes a passion for reinterpreting classics and focusing on the essentials. We collaborated closely with the team to develop the brands for the two latest additions to their restaurants: Brasserie Süd and The Counter.

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Beldona – Effortlessly feminine

Rejuvenating the Swiss lingerie brand, a longtime favourite, meant focusing on simplicity, guided by a feminine vision to encapsulate the essence of today’s woman. The brand’s voice and look have been refreshed to better convey Beldona’s positioning and the appeal of its contemporary offering.

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RAUSCH – Real Beauty at the Point of Sale

In order to deliver on the brand promise at the POS, the prominence of the RAUSCH logo on products was subtly optimised and the content hierarchy on the labels was carefully revised. The goal: to suggest certain associations to customers at the decisive moment, prompting them to make a purchase.

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The Sanitas Health Forecast 2023 – This is Your Energy

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Grether’s – Refreshing the iconic brand

The timeless appeal of Grether’s iconic packaging gets a contemporary twist to better resonate with a wider and younger audience. It strikes a balance between heritage and modernity for the refreshed packaging, language, and look and feel help bring the brand closer to its consumers.

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Porsche Switzerland – Brand Campaign «Be one of us»

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A conscious approach marks our style

We select our employees with care, preferring to work with people who are open to being inspired, become involved, and have an ability to listen attentively.

The Brander − Creators of Brands

After «The Brander - Creators of Brands» and «The Brander - Food Edition» the third edition of selected reports in the form of an elaborately designed coffee table books is ready.

Chair Airlines – Switzerland’s Youngest Air Carrier

The Sanitas Health Forecast 2023 – This is Your Energy

Porsche Switzerland – Brand Campaign «Be one of us»

Filter

Culinary journeys

Beldona – Effortlessly feminine

RAUSCH – Real Beauty at the Point of Sale

The Sanitas Health Forecast 2023 – This is Your Energy

Grether’s – Refreshing the iconic brand

Porsche Switzerland – Brand Campaign «Be one of us»

Latest Creations

Brasserie Süd and The Counter – Culinary journeys

Beldona – effortlessly feminine

Sprüngli: Christmas campaign 2023

Sanitas Health Forecast 2022 – This is Your Energy

A conscious approach marks our style

The Brander − Creators of Brands

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